We are excited you are going to participate in the video production process. In an effort to make sure we get great video footage, we have put together some guidelines that will help you through the video recording process and ensure that we get great quality footage.
Suggested Guidelines for Successfully Recording Professional Interview Footage:
1. Recording Video footage with an HD video camera – It is best to record with a good quality HD video camera/ in a common HD video format (Quicktime video file format at 1080p (1920x1080 pixels), 24 frames per second). Since footage is often shown on large screens at a venue, good-looking, clear, well-lighted HD footage is a must. Recommended pro HD video cameras are the Sony FS7 or Sony EX1/EX3 or Canon XF100. Footage should be delivered on a hard drive as Quicktime files in high resolution format (Quicktime Pro Res 422, or Pro Res 422 HQ are acceptable).
2. Tripod – Please use a tripod when shooting footage. Avoid shooting hand-held footage at all costs. Hand-held footage can sometimes be jarring when shown on large format screens because any movement or shaking in the footage becomes amplified on the big screen. Attaching your HD camera to a tripod will eliminate all shaking and jarring movements.
3. Audio – We recommend you record audio using a good quality wired or wireless lav attached to the interview subject. The mic is usually clipped on to the subject’s lapel and positioned 6-8” below their mouth to record optimally. It is best to also record secondary audio with a boom mic as a safety precaution. Both the boom mic and lav mics attach to the camera via xlr cable. Audio levels should be adjusted to max peak of -12db. This will ensure that no distortion or popping audio is recorded and that the recorded audio will be loud, crisp, and clear. Recommended audio mics include Sennheiser or Audio Technica brands.
4. Location & Lighting - Choose a clutter-free, quiet, bright and light location for your shoot (more light will make the video look great and a quiet spot will guarantee that we can hear you loud and clear). Pull up the shades and turn on as many lights in the room as possible and even direct a light towards the person being recorded. The more light the better. Additional lights are often needed to eliminate shadows on the interviewees face, but never light so the subject’s face is extremely bright compared to the surroundings. A good lighting balance is recommended with extra, complimentary lighting on the interview subject’s face. Backlighting is also recommended for a very professional look. Recommended lighting includes Kino flos or a soft box lighting kit. Great lighting is invaluable and makes all the difference for the footage to look professional. Please refer to the following website/article for more lighting tips and recommendations for positioning the interview subject in the room… https://www.techsmith.com/blog/get-perfect-lighting-video/
5. Shot Composition – We would like your video to be shot in landscape. We want the video image to be much like your television screen…wider from left to right and shorter from top to bottom. Only the subject’s head and shoulders should be in the video frame. talking and not put unnecessary focus on the room and other distractions See shot composition samples below. Ideally, it is best to shoot the interview footage twice….a wide shot and a closer shot (see examples below). This allows the editor some options for cutting the video interview together.
6. Video Recording Process – Once your start recording, keep smiling and speak at a normal pace - speak clearly and precisely - and don’t hesitate to bring some of your personality to the conversation. If you normally use your hands for emphasis when you speak, please use your hands in the interview footage. It is natural and normal to use your hands and looks great. At the end of each interview response, please smile and continue to smile and look into the camera for three seconds before ending the recording. This gives the editor some editing leeway and is a necessity in the editing process.
7. Some Tips to Consider –
• Make sure you are relaxed and smiling throughout the video clip. The more you smile throughout your recording, the more friendly and approachable you become.
• Make sure you are looking in the camera directly and never read off of paper…this looks awkward and canned. Your interview should feel genuine, spontaneous, and natural.
• Make sure all televisions, computer or radio noise is shut off before recording.
• Make sure you can hear yourself clearly on the video so we can hear you also! Audio is very important.
• Please dress in appropriate business or business casual attire…professional and presentable.
• Do not wear small print (herringbone pattern, etc.) clothing items. Solid, bright colors are best.
• Do several "test takes" then do several recordings of the real thing and send the editor some options to choose from.
Thank you and good luck with the recording process! We are really excited to see your video footage.